Business Partners for 30 Years

Harbinger and Gate Petroleum - 30 Years of Business

Harbinger and Gate Petroleum have quite a few things in common – both companies were founded in Jacksonville, they are family-run businesses and they have worked together for 30 years. What started as a sign for a single location – a tennis club – has grown to managing the signage program for Gate’s Southern Division, comprised of c-store and gasoline stations.

“The partnership has been successful because we’ve always delivered high-quality signage at competitive pricing,” explained Jerry Johnson, Harbinger sales representative who has worked with Gate Petroleum from the beginning and continues to devote his part-time day solely to the account. “As well, Gate has always been very receptive to our recommendations.”

One example is Harbinger’s recommendation that Gate Petroleum switch to using LEDs. Therefore, two years ago Gate decided to make the change. LEDs are now used in all new locations. Harbinger also is retrofitting existing signs with LEDs and upgrading Gate to electronic gas price signs.

“The low maintenance and energy cost savings of LEDs really convinced Gate to try the new technology. Also, eliminating the need for employees to go outside to change gas prices was appealing,” Johnson explained.

Today, the signage program for Gate consists of electronic gas price signs, fascia signs, pylon signs and various interior signs, including the branded Beer Igloo sign.

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